AI Lead Qualification & Follow-up

Qualification and follow-up systems for teams whose leads outnumber their hours.

Every lead scored, routed, and followed up. While you sell.

We build systems that take every lead your business generates - forms, calls, WhatsApp, scraped lists - score it against your ideal customer profile, route the hot ones to your team in minutes, and keep the rest warm with automatic follow-up. We run this exact machine on our own business: our leads are scraped, AI-scored 0-100, verified, and nurtured by the same kind of pipeline we would build for you.

Timeline

2-5 weeks depending on channels and integrations

Engagement

Lead-flow mapping + scoring + routing + follow-up sequences

Investment

Typical builds: ₹40K–2.5L / $500–3K depending on channels and CRM depth

We run this on our own pipeline. Daily.Scored 0-100. Hot ones reach a human in minutes.Follow-up that never forgets, never sounds robotic.

Why Teams Come To Us

  • Teams whose enquiries outnumber the hours available to chase them
  • Businesses losing warm leads to slow first responses and forgotten follow-ups
  • Founders who want to know which channel produces buyers, not just enquiries

Outcomes We Usually Move

  • Hot leads reach a human in minutes
  • Follow-up that never forgets
  • Source-level conversion truth

Not For

  • Teams with no lead flow yet - fix acquisition first
  • Spray-and-pray mass messaging with no quality bar
  • Orgs that will not act on the hot leads the system surfaces

Standards

How We Build Qualification Systems That Move Revenue

We Eat Our Own Cooking

Our own leads run through the same kind of machine.

Speed Is the First Qualifier

The first responder usually wins the deal.

Scoring You Can Argue With

A score you cannot explain is a score you cannot trust.

Follow-up Without the Cringe

Automated should not mean obviously automated.

Measured at the Source

More leads is not the goal. More buyers is.

Proof

The Machine We Run Ourselves

0-100 Scoring Card

0-100 Scoring Card

System diagram: how a lead gets scored against the ICP, with the reasons attached. Sample lead, real scoring signals.

System DiagramScoringICP
Enrichment Flow

Enrichment Flow

From raw scraped lead to verified contact. Our own engine's stages - 79.7% email-find yield in production.

EnrichmentVerificationOur Engine
ICP Tagging

ICP Tagging

How incoming leads get tagged against ideal-customer profiles so the right pitch reaches the right business.

ICPSegmentationRouting
Queue and Routing

Queue and Routing

Hot leads to a human in minutes; the rest into approved nurture. Reply detection ends automation instantly.

RoutingFollow-upReply Detection

Results

4,300+

Leads Through Our Engine

Scraped, scored, and verified in our own pipeline

0-100

AI Scoring

Every lead scored against the ICP, reasons attached

79.7%

Email-Find Yield

Measured on our own production enrichment runs

Leads going cold in your inbox?

Tell us your lead volume and where enquiries come from. We will tell you what a qualification system would change in the first month.

How a Qualification System Gets Built

1

Lead Flow and ICP Mapping

  • Map every channel a lead can arrive from
  • Define the ideal customer profile and the scoring signals
  • Agree routing rules: what counts as hot, who gets it, how fast
2

Scoring and Routing Build

  • AI scoring wired to your lead sources
  • Instant first-response and hot-lead alerts
  • CRM or pipeline-view integration
3

Follow-up Sequences

  • Nurture sequences drafted in your tone, approved by you
  • Email and WhatsApp wiring with sensible sending limits
  • Reply detection, so a human takes over the moment a lead engages
4

Measure and Tune

  • Source-level reporting: which channels produce buyers
  • Score calibration against what actually closed
  • Handover so your team owns the system

Free Audit

What We Evaluate

We audit your lead handling across six areas to find where qualification and follow-up pay back fastest.

Lead Sources & Volume

First-Response Time

Qualification Criteria

Follow-up Coverage

CRM Hygiene

Source-Level Conversion

Pipeline Stack

Gemini (Vertex AI)TypeScriptSupabaseBrevoWhatsApp APICRM integrations

FAQ

Frequently Asked Questions

What proof do you have that this works?

Our own business runs on it. Naavim Labs acquires leads with a pipeline we built ourselves: thousands of leads scraped from live sources, each AI-scored 0-100 against our ideal customer profile, email-verified before anything sends, and followed up with sequenced nurture. The full build is written up, with real production numbers, on our work page - it is our own system, not a client story, and we label it that way.

Will automated follow-up annoy my leads?

Not if it is built with a quality bar. Sequences are written in your tone, spaced like a person would space them, capped at sensible volumes, and every message is approved by you before the system ever sends it. The moment a lead replies, automation stops and a human takes over. We refuse the spray-and-pray version of this project.

How does the scoring actually work?

We define your ideal customer profile together - industry, size, geography, intent signals, red flags - and the AI scores every incoming lead 0-100 against it, with the reasons attached. Your team sees why a lead scored what it did, can override, and the overrides feed back into calibration. Over time the score converges on what actually closes for you.

Does it work with my CRM?

The system integrates with your existing CRM where one exists, or ships with a clean pipeline view where one does not. Scoring, routing, and follow-up status live wherever your team already works. We build on infrastructure you own - your lead data does not move into a third-party product you rent forever.

What does it cost?

A build scoped to your lead volume, channels, and integrations. Running costs are your own email, WhatsApp, and AI usage, which for typical SMB volumes are small. We quote after the lead-flow audit, not before: book the free strategy call and you leave with an architecture, a timeline, and honest numbers.

Process

What Happens After You Reach Out

Step 1

Lead Flow Audit

We review where your leads come from, how fast they hear back today, and where they leak.

Step 2

Feasibility Call

We align on what scoring and follow-up can do for your specific flow. No overpromising.

Step 3

Scope and Architecture

You get a proposed system: sources, scoring signals, routing rules, sequences, integrations, and timeline.

Step 4

Build and Ship

We build, wire your channels, calibrate the scoring, and hand over a system your team runs.

Snapshot

Engagement Snapshot

Timeline

2-5 weeks depending on channels and integrations

Engagement

Lead-flow mapping + scoring + routing + follow-up sequences

Investment

Typical builds: ₹40K–2.5L / $500–3K depending on channels and CRM depth

Handoff

Scoring calibration notes, approved sequence copy, source reporting, and operator docs

Next Step

Think this might be the right fit?

Send a project brief. If there's a fit, we'll map the fastest path to outcomes.

We run this on our own pipeline. Daily.Scored 0-100. Hot ones reach a human in minutes.

Currently booking for May 2026