For developers, brokers and channel-partner networks
Work every portal lead and follow every site visit through to a decision
99acres, MagicBricks, Housing.com and Meta leads in one place, answered on WhatsApp, followed up until the buyer says yes or no.
Why the first reply matters on expensive leads
- Nearly 7xas likely to qualify a lead when a company tried to contact it within an hour of the enquiry, compared with trying an hour later (study of online leads at US companies)
How we work with a developer
- 01
Consultation: your funnel, project by project
We look at where leads come from (portals, Meta and Google ads, hoardings, walk-ins, channel partners), what each source costs, how fast your sales team replies, how many leads book a site visit and how many visits turn into bookings. You get a plan: what to build, what to skip, the build cost and the timeline.
- 02
Build: one record per buyer, then follow-up
Depending on the plan, we bring every source into one record per buyer, so someone who enquired on three portals is one lead with three sources. A WhatsApp reply asks budget, configuration and possession timeline in the buyer's language, sends the brochure, and passes serious buyers to the right relationship manager. Follow-up continues until a visit is booked or the buyer opts out.
- 03
Grow: better leads for each launch
With follow-up working, we help bring in better leads: project landing pages and ads planned around each launch, a priority list built from pre-launch interest, and reporting that shows which source brings buyers who visit and book, not just enquiries.
Where property leads go cold
A portal lead costs real money, and the buyer has usually enquired with several developers at once. The ones who reply first and keep following up get the site visit.
Every source in one place, without duplicates
Portals deliver leads by webhook or by email depending on your plan with them; both are picked up. Duplicate enquiries across portals are merged into one buyer record with every source kept.
CRM, WhatsApp and email for follow-up comparedA reply in the buyer's language
The first WhatsApp reply can run in English, Hindi, Hinglish or Marathi and asks only what the relationship manager needs. The full conversation is attached when a person takes over.
How AI lead qualification works on WhatsAppSite-visit booking and reminders
Visit confirmation, a reminder the day before with the location pin and the RM's number, and a follow-up after the visit. The cadence is set per project: a luxury launch and an affordable project should not sound the same.
Automations and AI for sales follow-upChannel partners credited correctly
Broker leads are tagged with a partner ID at capture, through a link, a QR code or a number per partner. Visits and bookings are credited back to the partner, which ends most month-end disputes.
Software and apps built around your sales processBooking amount and handover to legal
After a visit, the buyer can be sent a payment link for the booking amount. When intent is confirmed, sales and legal get the project, unit, budget and conversation in one message.
How n8n workflows connect your existing toolsRERA details on every brochure and message
The project's RERA registration number goes into brochure messages and templates, and the system keeps a record of what was sent to whom and when. Your legal team approves the wording.
Websites and landing pages for each projectFunnel by project, source and RM
Which project loses leads at which stage, which source brings buyers who visit and book, and which relationship manager replies fastest, refreshed daily and shareable with partners.
Marketing with reporting by lead source

Capability showcase: how we do this work · B2B Lead Generation
AI Sales Pipelines: How We Build Them
Read how we do this workCheck what your project page says to a buyer
The Website Conversion Autopsy reads your project or company site and reports what stops a buyer from enquiring: slow pages on a phone, no clear way to ask for a visit, missing price or possession details.
Open the full tool
Launch the interactive version in a new tab to plug in your numbers.
Open the toolFrequently asked questions
Does it work with Sell.do, LeadSquared, Salesforce or Zoho?
We build on the CRM you already use. Sell.do, LeadSquared, HubSpot, Zoho and Salesforce all accept leads through APIs or webhooks, and other property CRMs often do too. Each lead arrives with budget, configuration, timeline, source and the conversation. We check your CRM's options during the Consultation.How do portal leads get into the system?
99acres, MagicBricks and Housing.com deliver leads by webhook or by email, depending on your package with each portal. We handle both. Every lead is tagged with the portal, project and campaign, so cost and conversion can be compared by source.Can we message buyers on WhatsApp after they enquire?
When a buyer messages you, you can reply freely for a limited window. After that, WhatsApp only allows templates that Meta has approved, such as visit confirmations and reminders, to people who have agreed to hear from you. We do not send cold broadcasts to bought lists. Your legal team approves the templates and disclosures.Does the AI replace our relationship managers?
No. It answers first, asks the basic questions, sends the brochure and hands the buyer to the right RM with the whole conversation. RMs spend their time on buyers who want to visit, and every judgement about price, units and terms stays with them.Can the follow-up be different for each project?
Yes. Tone, timing and the material sent can be set per project and per launch phase. Follow-up stops as soon as a buyer books, says no or asks to stop, and the record is kept for your team.How do we judge whether it was worth building?
With your own numbers. We note how fast your team replies today, how many leads book a visit and how many visits become bookings, by source. After launch we look at the same numbers together. What the build is worth depends on your lead costs and ticket sizes, which is what the Consultation works through first.
Related guides for real estate teams
Deeper reading on qualification, follow-up channels and choosing a WhatsApp provider.
Services for real estate developers
Every engagement starts with a Consultation. These are the services the plan can draw on.
Last reviewed October 2026
Start with a Consultation about your next launch.
We look at your lead sources, reply times, site visits and bookings, project by project. You get a plan: what to build, what to skip, the build cost and the timeline.
